Co-managed IT contracts represent bigger MRR dollars mostly because you’re dealing with larger organizations that have an IT department (usually 70-plus users, often into the thousands). It’s very common for contracts to exceed seven figures — and it’s good business, too.
In January 2023, during a private event, TMT founder Robin Robins sat down with Tony Hawk for a discussion in front of a live audience of TMT’s top tier clients. Here are takeaways from that discussion on how Hawk did it and what you can do to reach high levels of success in your business, too.
TMT’s five 2023 Better Your Better Competition finalists told the Shark Tank stars and Kaseya CEO Fred Voccola how they became best-in-class MSPs. But only one got to go home with a Mercedes and the title of TMT Spokesperson of the Year.
Landing co-managed IT contracts can have massive benefits – the revenue amounts can be larger, profitability can be higher, contracts could be longer, the work can be more strategic and exciting. But if you’re wanting to catch these bigger whales, you need to change the way you fish. You’re swimming with the big boys now.
While the economy might be stuck, your MSP can still grow because you are in one of my favorite categories: “necessary businesses”! When the economy is disrupted, the first spending turned off is discretionary expenses you can delay or even do without. IT services have become the most important utility businesses spend on. While your customers may push back and try to lower costs, they will always need to keep a core level of services.
MSP Success Magazine is a print and digital publication dedicated to helping the CEOs and owners of managed IT services businesses build strong, profitable, growth-oriented businesses. Written and published by Robin Robins, founder of Technology Marketing Toolkit, this magazine is uniquely focused on the topics of marketing, client-acquisition, sales, profitability, leadership and personal development.
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